Zhejiang: Shoes prices are higher than last year

Business Club April 18th With the breeze of spring breeze, the new spring shoes have been fully listed, summer sandals also put on the footwear counters, and achieved a beautiful scenery. However, the United States is beautiful, many consumers found that the price of shoes in the spring and summer this year is really not cheap, some brands even broke the price of a single shoe, approaching the price of winter boots. The scarcity of shoes enterprises is directly reflected in the shoes of the spring and summer models, not only the price goes up, but the follow-up supply has also been affected.

The overall price is higher than last year. “I generally bought more brands such as Belle, Scarborough, and Saturday. Last year, the price of spring shoes was basically between 600 and 800 yuan. I usually buy when the mall discounts, and the price of a pair of shoes. In the three or four hundred yuan."Customer Huang ** believes that the price of spring shoes this year is about to catch up with the winter boots, "A lot of single shoes price more than 800 yuan, and some even break through thousand yuan, even if you wait until the discount when you buy it It's a lot more expensive than last year."

According to the “price increase”, a sales counter of a footwear counter in Jiangnan Building believes that it is difficult to compare single products. “After all, every year's styles are different. It is difficult to compare different products. This year's shoes are decorated more, such as With lace and rivets as decoration, these will increase the selling price." But she also agreed that the overall price of footwear this year is higher than last year. "Even if the 51 discount hits a minimum, it is estimated that each pair of shoes will be even more expensive than last year." 100 yuan."

The person in charge of the footwear department of Daimonde Shopping Center believes that the price of footwear has increased by a certain amount each year. “The general retail price has risen by 5% to 10%, and this year is also within this range of price increase.” She said that the source price of production rose. Is the main reason for the increase in the price of footwear, "the main footwear production base in Dongguan is facing difficulties in recruiting, and raw materials, footwear accessories prices will affect the price of shoes."

Labor shortage affects subsequent supply It is reported that footwear costs include raw materials such as leather and labor costs. Taking Dongguan, the owner's place of origin, as an example. Since the second half of last year, Dongguan shoe factories have raised their wages, while leather raw material prices have almost doubled, coupled with rising logistics costs, and footwear costs have increased significantly.

The labor shortage of shoe companies not only affects the price, and Shen Bing, the manager of the shoe department of Jiangnan Building, believes that it also leads to a decrease in the output of shoes and a lack of supply of products. “Some of them sell better. In the style of spring shoes, we hope that the factory can add some more shipments, but they all say that supply can not keep up, and the lack of workers is the main reason."