Youngor regains investment in real estate investment in the past

Wide knee-length suit and shorts with metal shiny glossy jacket, or lattice, small floral graphics, there is no lack of casual atmosphere, but without losing business temperament... Yesterday afternoon, a man in the United States and General Motors, Coca-Cola and other brands in the name of men's manufacturing Brand: Hart Schaffner Marx, held the Spring/Summer 2009 branding conference at Hangzhou Tower.

However, what you don't know is that the brand that introduced this brand to China is the Youngor Group, which has been overwhelming in the capital market and real estate market in the past year. This is also because, after many years, Youngor once again entered our field of vision because of his clothes.

Apparel movement frequently

In contrast with the past record of Younger’s record-breaking success and capital market investment, Youngor recently gave us more impression that they frequently shot in the old fashion industry.

“From examining the brand, understanding corporate culture, and finally succeeding in obtaining China's general agency rights, the final cooperation with Hart Schaffner Marx has gone through a long process.” Feng Yanyu, deputy manager of Youngor Garments Co., Ltd., told reporters, and before that, Younger and Hart Schaffner Marx have also been in business for nearly three years.

It is reported that Hartmarx was founded in 1887. It is a well-known listed company in the United States. It is also one of the largest apparel manufacturing and retailers in the United States. It owns five major product divisions, including Hart Schaffner Marx. According to the 2007 annual report, Hartmarx Group Total sales of nearly one billion US dollars.

It is Hartmarx's special status in the United States celebrity industry that makes Youngor appreciate its prospects in the domestic market. Youngor officials revealed that their development in the apparel industry is in the long-term. “We signed a 20-year cooperation agreement and plan to open 100 sales outlets in China through the forming of a network channel within the year and reach 300 in three years.” The official responsible person of Youngor Garments Co., Ltd. told reporters.

Prior to this, Youngor had invested 120 million yuan to acquire 16 companies and asset projects such as Hong Kong Xinma Clothing. The chairman of Youngor Li Rucheng has revived the heart of the apparel industry.

Real estate and investment scenery are no longer

Li Rucheng made a fortune in the textile and apparel industry. Successful capital investment was supplemented by the top five real estate businesses in Zhejiang. The Youngor troika has made it a model for diversification at the time of the 2007 bull market. Li Rucheng also said that he is basically ignoring the current clothing, investment is what he often consider.

It is precisely because of this that in the past two years, the young investors who have mentioned Younger have more impressions: The real estate company is not the clothing company; in the 2007 annual report, the clothing industry has only accounted for about 25% of Youngor. Analysts have been controversial about Youngor’s ignorance of the development of apparel's main business.

However, since the end of last year, Youngor’s investment in the capital market was more of a pre-IPO equity investment, and therefore there was no loss, but the income has shrunk as much as the stock index. What is more tragic than the capital market is that after the frequent auctions last year, they are all in the form of quilts.