With the rise of new retail, players from all walks of life have started to compete for offline stores, and various new retail formats have also appeared. Based on the 17-year precipitation of the underwear industry, Wal-Mart has launched the Waldorf S2B2C simplified retail model, which helps the clothing stores cross-border marketing and accurately match the customer base through the “Store China Power†brand effect overlay. Gradually build and improve the new retail ecosystem of underwear.
As a new force in the apparel industry, Wal-Mart's new retail model immediately focused on the attention of many physical store owners. After in-depth understanding and negotiation, they launched a cooperation with Wal-Mart and became China. Partner of Waltati. At present, Wal-Walti has successfully grafted 500+ stores, spread all over the country, and the brand radiation area has been expanding.
Xinjiang Partner Wang Chief Image Store
In a recent partner return visit, Wal-Mart's Xinjiang city partner Wang Zong excitedly told us good news: he also successfully shared a partner, and is located in Jiangsu, that is, Said that he successfully achieved cross-regional sharing.
The clothing store named "Han Yi" in Jiangsu, through his recommendation sharing, chose to graft Waltwood underwear, officially became a Waldorf partner.
Mr. Wang said that he did not expect to open 28 grafted stores in Xinjiang in just two or three months after he became a Waltwater City partner in July this year, even in September last month. The first cross-regional sharing investment partner, which is the successful grafting of “Han Yi†clothing store. He felt that this was attributed to the recognition of Wal-Mart's underwear products, the recognition of Wal-Mart's underwear products, and the recognition of the new retail model of the Waldorf S2B2C.
And he himself, by becoming a Waldorf partner, directly to the new retail market and share the huge cake of the economy, enjoy a number of benefits. Business, in the final analysis, is inseparable from profitability.
Ma Yun said that the essence of sharing the economy is to share, that is, to share a product or service that you think is good for others, to let as many people as possible participate, and to lower the platform threshold as much as possible, you can let Ordinary individuals are very convenient to participate in the sharing economy, in order to truly achieve public participation. Sharing the economy is the current trend of social development. Whoever seizes the trend of sharing the economy will seize the wealth.
Waldorf's S2B2C simplified retail model is a new retail economy and a shared economy. According to different cooperation methods, Waldorf agents are divided into different levels of dealer partners, channel partners, regional partners, and city partners, enjoying different levels of rights and interests. No matter which level of partner, after Wal-Mart is recognized, Wal-Walti will be shared with other store owners, and after joining Wal-Walti, he will become a new partner of Wal-Walti.
Cross-border is one of the ways in which the economy is shared. On the one hand, it is the cross-border of brand categories. Wal-Mart makes the underwear and clothing store deeply grafted, realizes brand effect superposition, cross-border marketing, enhances emotional adhesion and customer stickiness, and empowers new retail stores.
On the other hand, it is the cross-border of the region, and Waltwater's sharing economy has broken the traditional store area restrictions. Customers in traditional stores are limited to the area where the store is located, and your profitability is limited to this area. But after becoming a Waldorf partner, your profitable earnings will be shared in addition to store revenue. Generally, traditional companies directly invest marketing expenses in the market, and Waldorf's new retail model converts marketing expenses into incentive policies, making each agent and consumer become Wal-Mart's word-of-mouth communicator and become a market communication. One part and directly benefit. And sharing revenue completely breaks the regional restrictions, and clothing store merchants across the country can become your potential customers, all customers you can share. For example, Mr. Wang is a partner of Xinjiang City, but the customers who share his investment are not limited to Xinjiang. He crosses the region to Jiangsu, and the “Han Yi†clothing store has been successfully grafted.
As a Waldorf partner, Mr. Wang has always felt in his return visit that Wal-Mart's sharing model in the new retail model has saved him a lot of manpower and material costs and more time in investment promotion and promotion. Space cost. The cooperation of new retail is resource integration, and it is to break the regional resource integration, no longer rely on the store sales alone, but also to share profits and win profits easily.
Sharing the economy has profoundly changed people's production and lifestyle, consumption concepts and employment patterns, and has become an irresistible trend of the times.
The sharing of Waldorf's new retail model is a low-cost, high-return business. Traditional businesses can make money, but they need big investment, but Wal-Wal is operating with light assets. Sharing the economy and changing the way to spend, there is an opportunity to make money. Engaging in the economic business is to run your own future, now, participate in the sub-
Enjoy the economy is the best time!
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