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Recently, the Nordic light luxury brand MARC O'POLO's spring / summer 2020 new outfits have been launched one after another. Among them, the unique new series MODERN NATURAL PRODUCT (modern natural products), because they are all made of "natural cotton", have become the focus of attention.
Tracing back to the roots, MARC O'POLO chose natural cotton as a highlight of this season's new products, for reasons other than its cultivation to finished materials, which are all explaining the theme of environmental protection. Organically grown natural cotton consumes less water than ordinary cotton. Moreover, the natural planting cycle, biological pest control and pest elimination, and the use of organic fertilizer tillage methods are beneficial to the farming environment of farmers. It is derived from natural seeds and is more beneficial to human health.
Natural cotton produced under natural planting methods is a sustainable, high-quality fabric. Among MARC O'POLO 2020 spring and summer products, 35% are already made of natural cotton fabrics, and the brand will increase its proportion of materials in the future.
In addition, MARC O'POLO's new concept store Humlegardsgatan19 in Stockholm has been opened to the public. Some visitors said that the store perfectly displays the tones of MARC O'POLO's advanced modern leisure brand, which is full of Scandinavian style.
In the opening activity of the theme store, overshirts (jacket shirts) made of natural cotton were launched for the first time. They are currently listed in the most striking part of the entrance, with the special text of ORGANIC LAUNCH PARTY printed on it, and the date 5032020, used To commemorate the new product release party.
ORGANIC LAUNCH PARTY is a new product launch party held by MARC O'POLO in March 2020. It was held at the VR-studio in Stockholm ’s industrial style party center. The guests include world-class DJ Peggy Gou and 300 international fashionistas from the fashion industry. people. They jointly witnessed the official launch of MARC O'POLO's Spring / Summer 2020 series and the official release of modern natural products.
MARC O'POLO, which originated in Stockholm, Sweden, has a 53-year history of development. It has more than 2,000 brand stores in more than 30 countries around the world, with stores in Stockholm, Paris, Brussels, Berlin, Vienna, Amsterdam, Moscow, Zurich, etc The core commercial area of ​​the city.
In the course of more than half a century of development, MARC O'POLO has always been loyal to the Nordic brand lineage, advocating simple style and taking this as its main theme, leaning towards natural materials, and always opening the door to creative design. Convinced that "THERE'S NO FUTURE WITHOUT NATURE" MARC O'POLO will surely get more fans.
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