Chengdu gift show usher in the "+" era

As the country’s economic transition has entered the new normal, the convention and exhibition industry has actively adopted new modes such as Internet+, and under the specialization, internationalization, and standardization construction layout, it has ushered in its own “+” attitude by stimulating the new regional economy as an engine. era.

The "China (Chengdu) Gifts and Houseware Fair" has been held for eight consecutive years. Chengdu Century City International Convention and Exhibition Center will be reopened on June 17 this year. It will deepen the Internet + channels, open smart life areas, develop tourism products, and introduce new products. More international brands, etc., to promote the western gift economy into the new blue ocean.

Exhibition + strategic advantages emerge

In eight years, the Chengdu Gifts & Household Exhibition gradually established the leading position in the Western industry. This year's booth sales are booming. The breeze show presents an international and diversified trend. This is due to the organizer's early implementation of the exhibition. +" Strategy. According to the organizers, today's Chengdu exhibition covers a wide range of gifts, homes, home improvement, smart electronics, outdoor supplies, scenic spots, mothers and babies, finance, real estate, and other industries, not only helping all parties to participate in the supply and demand through. It also laid the foundation for numerous cross-border cooperation.

By way of Internet+, Chengdu Gifts & Home Furnishings has built an intelligent platform based on APP, WeChat, Weibo, and official website, which makes pre-registration for exhibitors and viewers more simple and easy. With pre-registered mobile phones, pre-registration can be achieved within minutes. At the same time, the organizers also introduced e-commerce, micro-business platforms and other platforms to the exhibition site. From the macro, industry, and product dimensions, they interpreted the internet trends of gift homes with big data and helped many exhibitors who are not yet on the line to realize the advantages of O2O.

With the help of MICE+, Chengdu Show has become more and more attractive. In addition to the brand's “Chengdu Gift”, this year, a “Shenzhen, Hong Kong, Macao and Taiwan Carnival” will be freshly baked. The coast of Fujian and Guangdong has always been a foreign trade headquarters. , is also the vanguard of exports to domestic sales, many creative gifts design sophisticated, fresh and practical. It has been revealed that not only Benxi companies, but also more than a dozen South Korean companies will enter the carnival to add an international element to the festival.

The “Friends Circle” of Chengdu Gifts & Home Furnishings continues to expand. It has spanned the entire industry chain of gifts, home appliances, and electronic consumption. Many large-signed orders and strategic cooperation have been settled in Chengdu, breaking the limitations of time and space. The connection has brought about a "trusted in and out" trust bond.

Emergence of new ideas, Chengdu exhibition is youth

It is reported that with the development of the “Exhibition+” strategy, Chengdu Gifts Fair has introduced a large number of new hot products for the consumption of the common people and formed a virtuous cycle of new and new promotion.

In this Smart Life Zone, Cobos' Smart Sweeping Robot, Lei Heng Technology's Smart Wear System, Stylepie Style Animal Party Charging Hand Warmer, Hi Ruisite Bright White Beauty Dental Instrument, Alonso Bluetooth Speaker, etc. And so on, they can stand alone in their home life, especially for young consumers.

New technology is booming, and traditional gift homes are also competing. For example, in the field of ceramic glass and other fields, Tiffany jewelry with 100% Swarovski elements was used to pass on the secret cutting technology of Swan Crystal. Once it was unveiled, it won the designated gift from the China-ASEAN Summit. It has more than 20,000 kinds of styles. What surprises will come out of Chengdu in the next round, let us wait and see.

According to the organizers’ forecast, there will be as many as tens of thousands of products appearing at the Chengdu Gift Show this year. The global new products will be gathered together. We would like to enter the center stage of the gift market in southwestern China in early summer. Visitors will now go to the official website and WeChat terminals. Pre-registration, quick entry. Professional buyers from Chongqing, Mianyang, Leshan, and Yibin, etc., can also make telephone appointments and they will be able to easily return to and from the free bus.