Luhan cooperation izzue x LuHan joint title series debut on April 19!

The izzue x LuHan joint series will be on sale at 21:30 pm on April 19, 2016 at izzue Beijing Qiaofufang Grassland Store and Shanghai West Nanjing Road Shop. Izzue is even more meticulous in planning the zero countdown for Lu Hao Qingsheng, and sent an exclusive and special blessing to Luyi’s April 20 birthday.

In the evening, if you successfully purchase the izzue*LuHan series products, you can not only receive the thank you gifts provided by izzue, you can taste the delicate cakes we specially prepared for Luhan’s birthday, and you will have the chance to see the exclusive deer’s birthday for the first time. Surprise video! The good news is naturally shared with good friends. Presumably you will not be the exception?

In fact, as early as November 2014, Luhan became a popular Asian artist and became associated with the IT group in fashion events. After that, Lu Yong became active in various performing arts such as music, television, and film as a singer and performer. The popular idols that fashion media competes for exude a youthful, healthy atmosphere and vitality. This time, Luhan chose IT's own brand izzue, which is also young and fashionable, and for the first time involved in the field of fashion design. They jointly participated in and completed the design of the product and expressed their opinions on fashion.

The izzue x LuHan joint series is inspired by the youthful spirits of deer cubs. With leisure and street style as the theme, it creates stylish casual style baseball caps, cool caps, and designs two backpacks with light and comfortable nylon fabrics. And the travel bag, meticulously embellishing "IZZUE" on the harness and "LH" embroideries on behalf of Luhan as details, adds even more uniqueness. The series is dominated by contrasting colors in black and white. The izzue brand style is simple and low-key.

It is worth mentioning that the Logo design of the product quoted Lu Wei’s original agency creative logo, and izzue’s designers sublimated it into design products that are perfect. The design of the logo uses the lucky number “7” of Luhan as a blueprint, and “LH”, which stands for the abbreviation of Luhan’s name, creates a feeling of youthful vigor and fluidity. This time, the series of special deer runs through the hallmarks of the exclusive Luhan, which is unique and representative.

This co-branded series has gone through a preparatory phase for a period of up to one year from design to the upcoming listing. Whether it is a pre-creative or late-stage product design, it reflects the team's intentions everywhere; the design program has undergone several revisions and strives to be the ultimate. The perfect design of the product is presented to everyone and is dedicated to satisfying all the needs of people who are in pursuit of youth and fashion temperament!

Izzue x LuHan series bag

Izzue x LuHan United Backpack

Izzue x LuHan series baseball cap

Izzue x LuHan joint series cold cap (white)

Izzue x LuHan joint series cold cap (black)