With the development of underwear industry, underwear market competition is also more intense, led to underwear and underwear business enterprises, underwear brands and underwear brands between the many batches. Gui secret enterprise as a lingerie industry giants, and no underwear and other companies, choose to promotion, advertising and other ways to improve their product sales, choosing instead to put their eyes on the research and development of new products underwear, "professional, sophisticated , Characteristics, innovation, "as the future development of Guiru brand direction, restore the original function of underwear products, to bring better underwear products to consumers, to be the strongest backing of franchisees.
Professional, sophisticated
With the underwear industry's reform and innovation, the function of underwear products began to diversify, many underwear manufacturers in order to win the eye of consumers, wait for the underwear products include all the features, as everyone knows, not the whole refinement, but reduce the consumer experience sense. Boudoir underwear that the main consumer appeal of women's underwear products is healthy and comfortable, gather shape, do underwear products, we must first achieve these two major needs. Boudoir for health and comfort, gather shaping the two aspects of in-depth study, the introduction of ergonomic principles of underwear product structure design, so that it can better fit the female figure sketched a woman's convex curve. At the same time, her girlfriend will also combine Chinese female breast characteristic data with 3D simulation technology to improve the cup structure of the lingerie products, which greatly enhances her girlfriend's product shaping effect and brings the lumens of the female consumers after the Alice figure. Boudoir professional and deeply touched the consumers, becoming the lingerie market, the highest-selling underwear brand, but also for the franchisee settled in underwear market has laid a good foundation.
Features, innovation
Light to do fine products is not enough, the market so many uniform underwear, boudoir to innovation as a means of doing underwear products, in an attempt to give consumers a perfect underwear experience. Prior to innovation, the boudoir underwear made a series of questionnaires, collecting a large number of female consumers' suggestions, and ultimately positioning the innovation goal in the underwear product material update. Miu Miu team from hundreds of silk fibers, the selection of plant fibers, as the main material of boudoir new underwear products, to maximize the plant fiber breathable, skin-friendly features for women to bring Really healthy and comfortable underwear products, personal care of women's chest skin every day.
Boudoir with a personal care, won the unanimous favor of consumers, has become the underwear industry in fact the strongest name brand. In the future, the boudoir underwear will continue to adhere to the "professional, sophisticated, unique, innovative" business philosophy to bring consumers more and better underwear, highlighting the beauty of Chinese women.
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