Bosideng hand Korea SMART extension school uniforms custom business

December 30, Bosideng Group and South Korea SMART F & D signed a contract to set up school uniforms custom company to jointly develop the Chinese uniforms market. Bosideng Group as the largest down jacket brand operators, with brand awareness, professional and strong domestic sales outlets and other brand advantages. Since last year, Bosideng Group has expanded its group buying business and launched a custom business for apparel groups for governments, agencies, enterprises, institutions and social groups. In the past two years, Bosideng has won the bid for the centralized procurement of garments in the fields of energy, electricity, transportation and education, winning wide recognition with its excellent image, excellent quality and considerate service. SMART F & D is Korea's leading apparel company and a leading brand in uniforms customization. With 229 franchise stores and more than 10 manufacturing facilities in Korea, SMART F & D won the Korean school uniform market title for 13 consecutive years and won wide acclaim in the Korean market. 2014 SMART brand uniforms in the Korean market share of 23%, sales of nearly 60 billion won. At present, the market size of Chinese uniforms is huge. In the next few years, as the demand for individualized and fashion school uniforms grows, the size of the domestic uniforms will further expand. It is reported that through this cooperation, Bosideng company and SMART F & D companies will jointly invest to set up a joint venture company, for the Chinese market uniforms custom business. SMARTF & D company is mainly responsible for the design and technical support; Bosideng companies give full play to the Chinese market channels, marketing, management, rich resources, responsible for business and services. At present, Chinese school uniforms are dominated by sportswear, while Korean school uniforms are dominated by suits and more stylish, in line with the needs of young school groups for fashion. In his opinion, the future of China Uniforms will gradually fashion the direction of development. So as early as 2014, SMART F & D company has planned to enter the Chinese market, and actively looking for partners, the cooperation with Bosideng, SMART brand will be the first step toward international expansion. In this cooperation, Bosideng Group said SMART brand uniforms not only stylish and beautiful, more excellent product features, in the Chinese market has a certain competitive advantage. The cooperation between both parties will further enrich the Bosideng Group's product portfolio, cultivate new growth points in the segment and enhance the overall profitability of the Group.

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Dongguan Taimeng Accessories Co.,Ltd , https://www.tmaccessorise.com

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