Jin Kaishun: Creating High-end Fashion Cashmere Brand “J&KAISHUN”

On June 27th, with the theme of “fashionable transformation and beautiful and beautiful appearance”, the new 2012 Autumn Winter Conference for Jin Kaishun Cashmere opened in Changshu headquarters. At this conference, the most eye-catching is undoubtedly that Jin Kaishun Garments Co., Ltd. has reached a strategic cooperation with TRUFFLE, a professional design studio of cashmere apparel in England. Based on the urban fashion cashmere brand “KaiShun,” a brand new high-end fashion cashmere brand is launched. "J&KAISHUN". "J&KAISHUN" combines China's top cashmere raw materials - Inner Mongolia cashmere, international top cashmere product design, and modern professional cashmere brand marketing management. It provides Chinese white collar upstarts with the most fashionable cashmere apparel in the world, and dresses up their exquisiteness. life.

Jin Kaishun: Creating High-end Fashion Cashmere Brand “J&KAISHUN”

Jin Kaishun: Creating High-end Fashion Cashmere Brand “J&KAISHUN”

Internationalization: Integration into European Classics

TRUFFLE, a professional design studio for cashmere apparel in England, is a personal studio of Susan Bailey, an internationally renowned knitting designer, and Susan Bailey is currently a director of Truffle Studio. Susan Bailey has been responsible for the overall design of the Australian brand Sportsgirl. Many design products have been heavily promoted by different fashion magazines, including the Australian versions of Vogue and Elle. Susan Bailey has also designed for some well-known brands, such as TOP SHOP, WAREHOUSE, MONSOON, PASE 8, FENN WRIGHT MANSON and JAEGAR and so on.

In 2001, the work designed by Susan Bailey became the best-selling item for the 2001 MARKS AND SPENCER Women's Spring collection, which sold 250,000 pieces. In 2008, Susan Bailey launched TRUFFLE cashmere. Stars such as KATE MOSS, SADIE FROST also chose to wear Susan Bailey's design works, ALXA CHEUNG is also privately selected from Susan Bailey's design series. Susan Bailey said that he is very pleased to be able to achieve strategic cooperation with Jinkaishun Garment Co., Ltd. and I will inject the latest European fashion elements into J&KAISHUN cashmere products so that Chinese cashmere costume lovers will experience different things. Wear it and hope that everyone can enjoy the process of wearing it just as I enjoy designing it for you.

J&KAISHUN official website:

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