GOT7 and Liu Yan endorsement of 2016 NBA fashion apparel

South Korea's ultra-popular men's group "GOT7" and newcomer Liu Yu were invited to become spokespersons for the 2016 NBA fashion brand in the new season.

The GOT7 team made its debut with the mini album Got it in January 2014. The seven members, with their superb musical power, were rated by Billboard as the most anticipated K-POP entertainer of the year 2014. Through one year's efforts, it won the 19th South Korean Golden Record Electronic Soundtrack Newcomer Award and the Most Caring Award of the Year on January 14, 2015. On the same month, it won the Youku Full Video Night New Asia Award. Shortly afterwards, on January 22nd, he won the 24th Seoul Ballad Award. The award-winning GOT7 launched two hit songs “Just Right” and “if you do” in the second half of 2015. It has accumulated high popularity and has now grown into a popular male music mix in Korea.

GOT7 is also active in the performing arts. It captures the hearts of a large number of female fans by combining the different personalities and charisma of the 7 members. In 2016, GOT7, as the spokesperson for NBA fashion apparel, will combine its own charm and characteristics to fully interpret the brand concept and culture, setting off a new wave of trends.

At the shooting scene of the 2016NBA Trendy Apparel Spring/Summer Pictorial recently, seven members of the GOT7 released the cheerful and free-spirited charm of the sun, fully demonstrating the design concept of youth, street, fashion, and leisure in the NBA fashion apparel. The sun's male charm attracted everyone's attention.

The NBA brand said “The seven members of GOT7 each have different charisma. The combination of youthful masculine and vibrant feeling is very much in line with the concept of NBA fashion apparel brands. It is expected that the future cooperation will spark a new spark. And we also look forward to showing the uniqueness of the NBA brand through GOT7 members.".

The Korean newcomer Ryu Won also became an NBA fashion spokesperson with GOT7 at the same time. Ryu Won is currently busy shooting his debut, the TV drama "Freedom Attachment", a popular Korean superstar named Jin Yubin and a national. In the show of the first love show Hideyuki, Ryu Won will play a pure-risk wealthy daughter in the play. This drama is expected to land on KBS TV in South Korea in July this summer.

The hip-hop and street-style design concept of NBA fashion apparel has developed rapidly over the past year. Currently, the number of stores in China is close to 90, and stores have spread all over China's second and third tier cities. It is estimated that more than 70 stores will be opened in 2016. . As a brand with a basketball element as the essence of design, NBA's fashion apparel combines sports and trend elements to win the hearts of consumers with a cool and mash-up style, especially the flagship product - Pingyan tide cap, sweater and T. The shirt, with its unique design and style, has become a must-have item for many fashionistas and celebrities. In 2016, NBA fashion apparel will continue to rapidly expand, and will further enhance product design and quality, aiming to become the trendiest sports brand among young people.